keynote

The General Session will be held on Tuesday, August 11th at 9:00 AM




Eric M. Bailey is the bestselling author of The Cure for Stupidity: Using Brain Science to Explain Irrational Behavior and President of Bailey Strategic Innovation Group, one of the fastest-growing human communication consulting firms in the United States. Eric has a diverse set of experiences that includes helping NFL All-Pro Larry Fitzgerald pet a rhinoceros, doing barrel rolls in an F-16, and chatting with LL Cool J on the campus of Harvard University.

Eric is the creator of the Principles of Human Understanding™, a leadership and communication methodology based in brain science and psychology. Eric’s unique style blends fact and emotion and finds ways to appeal to the analytical thinkers, the emotional feelers, and everyone in between. Eric has a unique ability to communicate seemingly complex concepts in practical, easy-to-comprehend ways, aiding in self-awareness and knowledge retention.

Eric has been featured on CNN, Huffington Post, Forbes, the Like a Real Boss Podcast and has helped leaders and teams across the world see common problems from new and different perspectives. Eric works with Google Inc, the US Air Force, Los Angeles County, the City of St. Louis, MO, Phoenix Police Department and many more. Eric also runs a YouTube series of 2-minute executive lessons called The Walking Meeting (www.thewalkingmeeting.com)

Eric has a Master’s degree in Leadership and Organizational Development from Saint Louis University and is a lifetime learner of human and organizational behavior. When not working or researching, you can find Eric and his wife Jamie racing on their road bikes, being cheered on by their three children.

Special Guest and Opening Remarks


Kristine Stratton, President and CEO of the National Recreation and Parks Association (NRPA).

Prior to her role as senior vice president of operations at Earthjustice, located in San Francisco, California, Stratton served as the executive director of Waterkeeper Alliance in New York, New York, and before that she was vice president of operations at the Conservation Law Foundation in Boston, Massachusetts.

She also served in several administrative and senior management roles at WGBH Educational Foundation, a public broadcasting station, in Boston, Massachusetts. Stratton holds a Master of Arts degree in environmental policy and planning from Tufts University and a Bachelor of Science degree in business administration from Boston University. 

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